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  • What Happened To Advertising? What Would Gossage Do?

    Moruzzi, Massimo / Grassilli, Roberto

    978-84-697-2727-0

    The inconvenient truth about online advertising and social media. Are brands really created by “branding campaigns”? Is there a single banner ad that was so brilliant or so effective that we all remember it? What has “display advertising” on the web become, if not the reign...

    4.36€ (4.19€ sin IVA)
    4.36€ (4.19€ sin IVA)
    No disponible