This is the story of the Name Masters, a top-secret agency responsible for building and delivering names to all humans at birth and then protecting them at any cost. Wilfrid is an owl-like creature and leader of this elite organization. However, he's not perfect, especially when dark forces are at play as a routine mission of name delivery gets derailed.
The delivery should have been simple, but a certain ordinary boy turns out to be not so ordinary. There's a cupcake disaster that causes chaos for the Name Masters. Even mythical creatures show up, and their egos bruise easier than their behinds! Can Wilfrid and his team regain control of the all-important names, or will a deviant beast steal the identities of children worldwide?